Webhooks

Send leads (and optionally event pings) to any endpoint—CRMs, Zapier, n8n, Make, or custom servers.

Typical Uses

• Add lead submissions directly to a CRM (HubSpot, Salesforce).

• Trigger a Slack notification or Email via Zapier on lead_submit.

• Kick off complex marketing automations.

Setup Instructions

1. Open your campaign in the Vizaro Editor.

2. Click Integrations → Webhooks.

3. Webhook URL: Enter the endpoint URL (must start with https:// and accept POST requests).

4. Payload Type:

   • Leads only (Default & Recommended).

   • Leads + Events (Higher volume, includes clicks/views).

5. Secret (Optional): Set a secret key for HMAC-SHA256 signature verification.

6. Click Test & Save.

Sample Payload (lead_submit)

{
  "event": "lead_submit",
  "timestamp": "2025-06-08T12:01:02Z",
  "campaign_id": "CMP_12345",
  "campaign_name": "Summer AR",
  "template_type": "markerless",
  "lead": {
    "name": "Alex Doe",
    "email": "[email protected]",
    "phone": "[phone]"
  },
  "utm": {
    "source": "instagram",
    "medium": "story",
    "campaign": "launch"
  }
}

Troubleshooting Guide

1. Webhook Not Receiving Data?

• Check Logs: Open your endpoint logs (e.g., in Zapier or your server logs).

• Format: Ensure your endpoint is configured to accept POST requests.

• Response Time: Your server should return a 200 OK status code quickly. If you have complex processing logic, we recommend queuing the job and processing it asynchronously to avoid timeouts.

2. Signature Verification Failed

If you configured a Secret, Vizaro adds a signature header to the request. Ensure your validation logic uses standard HMAC-SHA256 hashing to compare the payload body with your secret.